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Stepn x Adidas Genesis Sneakers: A New Era in Fitness

The Stepn x Adidas Genesis Sneakers Collection: A Revolutionary Partnership The fusion of the digital and physical worlds is more than a trend; it is a burgeoning reality. The recent collaboration between Stepn and Adidas exemplifies this transformative shift. With the launch of the Genesis Sneakers collection, both companies are poised to redefine the boundaries of fitness, fashion, and technology in lifestyle rewards. This partnership is not only groundbreaking but also sets the stage for future innovations in the ever-evolving landscape of fitness applications and digital assets. A New Era of Phygital Experiences Stepn, a pioneering move-to-earn FitTech app, has taken a bold leap by teaming up with a global powerhouse like Adidas. This collaboration signifies a pivotal moment in the fitness and lifestyle sector, as highlighted by Stepn CEO Shiti Manghani: Phygital Partnership : The merging of physical and digital assets marks a new direction for lifestyle rewards. Enhanced...
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Produced by Daniel Aharonoff & Mogul Media AI

Crypto ETP AUM Rise Outpaced Segment’s Price Growth in Q1: An Expert's Take on Why Investors are Turning to ETPs for Diversification and Lower Volatility

As an Ethereum expert, I am not surprised to see that the rise in crypto assets under management (AUM) has outpaced the segment’s price growth in Q1. This is due to the fact that price fluctuations of underlying assets have driven growth in crypto investment products amid relatively flat flows. Here's why:

Diversification through Crypto ETPs

Exchange-traded products (ETPs) have become a popular way for investors to diversify their portfolios with crypto assets. As the crypto market continues to grow, so too does the demand for ETPs. In Q1 of this year, the AUM of crypto ETPs increased by 157%, while the segment’s price growth only increased by 51%. This is a clear indication that investors are looking to diversify their portfolios with crypto assets, and ETPs are a great way to do that.

Lower Volatility

One of the main reasons why crypto ETPs have become so popular is because they offer lower volatility than investing in individual cryptocurrencies. This is because ETPs are typically based on a diversified basket of crypto assets, which helps to mitigate the risk of price fluctuations. As a result, investors can benefit from exposure to the crypto market without having to worry about the extreme volatility that individual cryptocurrencies can experience.

Institutional Adoption

Another factor contributing to the rise in crypto ETP AUM is institutional adoption. As more institutional investors enter the crypto market, they are looking for ways to gain exposure to crypto assets that are regulated and secure. ETPs offer a regulated and secure way for institutions to invest in the crypto market, which is why we are seeing such significant growth in this segment.

Conclusion

The rise in crypto ETP AUM outpacing segment’s price growth in Q1 is a clear indication that investors are looking to diversify their portfolios with crypto assets. The lower volatility and institutional adoption of ETPs have made them an attractive option for investors looking to gain exposure to the crypto market. As the crypto market continues to evolve, we can expect to see even more growth in this segment in the future.

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