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Stepn x Adidas Genesis Sneakers: A New Era in Fitness

The Stepn x Adidas Genesis Sneakers Collection: A Revolutionary Partnership The fusion of the digital and physical worlds is more than a trend; it is a burgeoning reality. The recent collaboration between Stepn and Adidas exemplifies this transformative shift. With the launch of the Genesis Sneakers collection, both companies are poised to redefine the boundaries of fitness, fashion, and technology in lifestyle rewards. This partnership is not only groundbreaking but also sets the stage for future innovations in the ever-evolving landscape of fitness applications and digital assets. A New Era of Phygital Experiences Stepn, a pioneering move-to-earn FitTech app, has taken a bold leap by teaming up with a global powerhouse like Adidas. This collaboration signifies a pivotal moment in the fitness and lifestyle sector, as highlighted by Stepn CEO Shiti Manghani: Phygital Partnership : The merging of physical and digital assets marks a new direction for lifestyle rewards. Enhanced...
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Produced by Daniel Aharonoff & Mogul Media AI

HELLO Labs Revolutionizes TV Distribution with Dual Premiere Strategy for Killer Whales

HELLO Labs, a trailblazing Web3 entertainment company, has unveiled an innovative distribution strategy for its highly anticipated TV series, Killer Whales. This unique approach combines the strengths of Web3 and Web2 premieres to captivate a diverse and worldwide audience.

Web3 Premiere on HELLO TV: Exclusive Access with $HELLO Token

  • The distribution plan kicks off with the Web3 Premiere on HELLO Labs' newly launched streaming platform, HELLO TV, commencing on February 8th, 2024.
  • Viewers will have the exclusive opportunity to purchase episodes using the $HELLO token over five consecutive weeks, with a new episode debuting each week to heighten anticipation and engagement.
  • By embracing blockchain technology and cryptocurrency, HELLO Labs aims to resonate with the crypto-savvy demographic, fostering a grassroots following for Killer Whales through targeted campaigns, spaces, and collaborations with crypto media publications.

Web2 Premiere: Marching into Mainstream Streaming Platforms

  • Following the Web3 Premiere, Killer Whales will transition to mainstream streaming platforms starting from March 14th, 2024.
  • The specific platforms will be gradually unveiled in the lead-up to the release date, with strategic partnerships established with industry giants like CoinMarketCap, Hacken, and Casper Labs to amplify the marketing impact.
  • This dual approach enables HELLO Labs to effectively tailor the viewing experience for individual consumer bases, ensuring a broad and engaging reach across mainstream platforms.

Dual Campaign Approach: Targeting Crypto Enthusiasts and Mainstream Audiences

  • The Web3 strategy is meticulously designed to captivate crypto-savvy viewers through a series of campaigns and spaces featuring the show's judges, partners, and upcoming collaborations.
  • By strategically aligning with key industry players and leveraging both Web3 and Web2 platforms, HELLO Labs aims to create a compelling and immersive experience for audiences across diverse demographics.

Dubai, United Arab Emirates - January 16th, 2024 - HELLO Labs' innovative distribution strategy for Killer Whales marks a significant milestone in the convergence of entertainment and technology, promising an engaging and multi-faceted viewing experience for audiences worldwide.

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