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Produced by Daniel Aharonoff & Mogul Media AI

Stepn x Adidas Genesis Sneakers: A New Era in Fitness

The Stepn x Adidas Genesis Sneakers Collection: A Revolutionary Partnership The fusion of the digital and physical worlds is more than a trend; it is a burgeoning reality. The recent collaboration between Stepn and Adidas exemplifies this transformative shift. With the launch of the Genesis Sneakers collection, both companies are poised to redefine the boundaries of fitness, fashion, and technology in lifestyle rewards. This partnership is not only groundbreaking but also sets the stage for future innovations in the ever-evolving landscape of fitness applications and digital assets. A New Era of Phygital Experiences Stepn, a pioneering move-to-earn FitTech app, has taken a bold leap by teaming up with a global powerhouse like Adidas. This collaboration signifies a pivotal moment in the fitness and lifestyle sector, as highlighted by Stepn CEO Shiti Manghani: Phygital Partnership : The merging of physical and digital assets marks a new direction for lifestyle rewards. Enhanced...
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Produced by Daniel Aharonoff & Mogul Media AI

Unveiling the Future: Square Enix Integrates AI-Generated Art in Foamstars

Square Enix's recent announcement about integrating artificial intelligence tools into their game development strategy has stirred up quite a buzz in the gaming community. The confirmation of AI-generated art in the upcoming game Foamstars marks a bold step for the video game giant. As a developer constantly exploring new technologies to enhance game development, Square Enix's utilization of generative AI for in-game album covers is an intriguing development. Here's a closer look at this innovative approach:

AI-Generated Art in Foamstars:

  • Square Enix experimented with Midjourney using simple prompts to produce abstract images for the game's album covers.
  • Foamstars is a 4v4 shooter style game for PlayStation 4 and 5, where players use foam-firing guns to take on opposing teams and leverage foam to create terrain dynamically.
  • The game, likened to Nintendo's Splatoon series, will be available for PlayStation Plus members to download and keep from February 6 to March 4 before being sold for $30 on the PlayStation Store.

Embracing Generative AI:

  • Square Enix emphasized that while AI was used for album art, human creativity was at the core of all other aspects of Foamstars.
  • Generative AI tools like Midjourney, ChatGPT, and Claude AI are gaining popularity for creating images, text, videos, and music by responding to prompts.
  • Despite some resistance from gamers, Square Enix is part of a wave of AAA game studios adopting generative AI in the creative process, joining the likes of Blizzard Entertainment, Roblox, Ubisoft, and NCSo.

Square Enix's innovative use of generative AI in Foamstars showcases a willingness to explore new horizons in game development. By blending human creativity with AI-generated elements, the company is pushing the boundaries of what's possible in the gaming industry. It will be interesting to see how this integration of AI shapes the gaming experience and sets a precedent for future game development endeavors.

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