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AI in Music: M. Shadows on Creativity's Future
The AI Divide in Music: A Perspective from M. Shadows
The advent of artificial intelligence (AI) in the music industry has sparked a fierce debate, dividing musicians and fans alike. Some view AI as a catastrophic force threatening the very essence of creativity, while others, like Avenged Sevenfold's frontman M. Shadows, see it as an inevitable tool that will redefine how music is created and consumed. In a recent conversation with Decrypt, Shadows articulated a compelling vision for the future of music in the age of AI, suggesting that the emotional connection to music may ultimately transcend its origins.
Embracing AI as a Tool
M. Shadows asserts that the integration of AI into music isn't a question of "if," but rather "when." He provocatively claims:
Emotional Response Over Origin: "Do I think humans are going to care in 20 years if music is written by a person or a robot? No, I do not." Shadows argues that the emotional experience of music will remain paramount, regardless of its creator.
AI as a Creative Ally: Shadows likens AI to traditional songwriting tools, such as a thesaurus or Google. He views it as an extension of the creative process, enhancing the songwriter's ability to express ideas and emotions. “As a songwriter, I’m using these sorts of things to utilize tools to make my imagination come to life," he explains.
Personalization of Music: Shadows envisions a future where fans can use AI trained on Avenged Sevenfold's music to create their own renditions. This sentiment aligns with Canadian artist Grimes, who has proposed sharing royalties with fans who produce successful AI-generated songs using her voice.
The Pandora's Box of AI
Shadows emphasizes that the "Pandora's Box" of AI is already open and that its influence extends beyond music. He notes:
Widespread Impact: AI is poised to revolutionize various aspects of life, including driving and internet interaction. "There are so many ways we could take this conversation," he remarks, highlighting the multifaceted nature of AI's potential.
Inevitability of Change: Shadows argues that fighting against AI's encroachment is futile, citing historical trends where innovation, such as the rise of the internet and streaming, cannot be suppressed. Instead, he advocates for embracing AI and leveraging it for creative advantage.
The Divide Among Musicians
Not all musicians share Shadows' enthusiasm. A significant faction, including prominent artists like Billie Eilish and Katy Perry, has voiced concerns about the implications of AI on artistry.
Artist Rights and Concerns: An open letter signed by 200 musicians warns against the "predatory use of AI" that could undermine creator rights and disrupt the music ecosystem. "This assault on human creativity must be stopped," the letter states.
Current Edge of Human Creativity: Shadows acknowledges the current superiority of human creativity, asserting, "I still believe an artist—for now—needs to take us to places we’ve never been." He recognizes that while AI is a powerful tool, it has yet to achieve the depth of human artistic expression.
As the music industry navigates this transformative era, it is clear that the dialogue surrounding AI will continue to evolve. The creative landscape is on the verge of significant change, and the choices made today will shape the future of music for generations to come.
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